Ebook Funnel Builder

Ebook Funnel Builder

Introduction

Ebook downloads are a great marketing strategy that involves creating and promoting a free ebook as a lead magnet to attract potential customers. Using an ebook as a lead magnet, you are able to capture far more leads at lower costs.


The Ebook Funnel Builder is designed with simplicity in mind. With just a few clicks, you can launch your awesome landing page and start selling a wide range of digital offerings - online courses, consulting services, coaching programs, or any other digital product. No technical expertise required.

    How to set up an ebook funnel on your site?

    Watch the detailed video and follow the steps listed below to setup your ebook funnel for your business.


    • Go to your Dashboard > Funnels & Automation > Choose Ebook Funnel
    • Type in the name of the funnel in place of Untitled Funnel
    • Then, click on + Course and select an existing course. Alternatively, click on Create A Course, if the course is not already created
    • Enable the content that you wish to distribute inside the course. Learn how to create a course here: Create a Course 
    • Click on + Select Chapter to select a chapter having an ebook as downloadable asset. Alternatively, click on Create a Chapter, if not created already.
    • When you create a chapter, make sure to upload the Ebook under “add downloadable file”. We recommend to upload your ebook in PDF Format for easy distribution.
    • Click on + Page, and select the landing page for the funnel that you have designed. Alternatively, click on Create a New Landing Page, if not created already.
    • Ensure to connect the CTA buttons on the landing page to the course while editing
    • Once page editing is completed, select ‘I have edited this page’ on the funnel builder
    • Under the Landing page URL, click on Edit SEO to optimize the landing page URL
    • Once done select ‘I have optimized the page for SEO’
    • Now you are ready to start promoting the landing page. Copy the Page URL to promote on social media channels. Once done, mark this step complete/select other options
    • To promote your landing page via social media ads, integrate marketing tools. Once done, mark this step complete/select other options.
    • Launch Ads. Once done, mark this step complete/or select other options. 
      • Once again use the power of Funnels GPT to craft compelling ad copies and content for you.
    • In the Setup Messaging step, you will have the option to upsell courses via email, WhatsApp, and Web Push notifications where you can send promotional messages via pre-set triggers and timings to upsell your programs:
      • Trigger: When the user downloads the ebook
      • Timing: You can choose to send emails, WhatsApp messages, and Web Push notifications 'immediately' or schedule them to be sent after the trigger at specific days or hours
      • Add Email Action: Generate a coupon code offering a discount on your paid course. You will also find a pre-built email already available which you can easily modify and add the coupon code to.
      • Add WhatsApp Action: Add WhatsApp messages pre-approved by Meta as promotional messages, which can be sent at specific timings based on the trigger as well.
      • Add Web Push Action: Send a browser push notification when the user downloads the Ebook. Enter the Title, Body, and Action URL (the URL the subscriber lands on when they click the notification). Learn how to enable Web Push on your site: How to set up and launch Web Push Notifications on your site
    • Once done mark Setup completed.
    • Retarget your page visitors for more conversions by re-engaging interested users with relevant content. By displaying targeted ads to users who have previously visited your website, retargeting keeps your brand and products fresh in their minds, encouraging them to return and complete desired actions, ultimately leading to higher conversion rates. Once done mark “I have retargeted the users with ads” as complete
    • Click on Publish Funnel

    Important Considerations

    • Emails, WhatsApp messages and Web Push notifications can be sent upto 10 days after the Ebook has been downloaded.
    • A maximum of 6 emails, WhatsApp messages and Web Push notifications combined can be added to a Funnel.

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