How to track email campaign performance and email delivery rates for funnel, automated, and system emails in Knorish?

How to track email campaign performance and email delivery rates for funnel, automated, and system emails in Knorish?

Important ConsiderationsKnorish sends a wide range of emails including funnels, automation triggers, and system-generated notifications. This guide helps you track delivery, open rates, click performance, and more for every email sent via the platform.

How to Access and Use the Email Campaign Dashboard

Knorish’s Email Campaign dashboard allows you to access, filter, and analyze all email activity from your account.

Here’s how to get started:
  1. Log in to your Knorish publisher dashboard
  2. Click Settings > Email Campaigns
  3. Use filters and search tools to refine results
  4. Select a Date Range
  5. Choose the Email Type
  6. Use the Show only group emails checkbox (if required)
  7. Click Search
  8. To see how a specific campaign performed:
  9. Find the email campaign from the table
  10. Click View

Understanding Metrics: Delivery, Open Rate, and Click Rate

Once inside the campaign detail view, you’ll see a full breakdown of how recipients interacted with your emails.

Metrics available include:
  1. Opens by Email Client – Gmail, Edge, Android WebView, etc.
  2. Clicks by Browser – Chrome, Safari, Edge, etc.
  3. Delivery Data – Delivered, Bounced, Complained, Rendering Failure, Unsubscribed
  4. Open Rate – Total Opens and Unique Opens
  5. Click Rate – Total Clicks and Unique Clicks
  6. Device breakdowns (Desktop, Mobile) help you understand viewing habits
  7. Use bottom filter tags like Opened, Clicked, Delivered to drill deeper

Types of Emails That Are Sent

Knorish sends both funnel-based and automated system emails. Here's a comprehensive list of email types you can send and track:

  1. Passwordless signup email
  2. Forgot password email
  3. Sign up along with link to activate account email
  4. Course or bundle assigned to user notification email
  5. Course expiry email
  6. Course drip content available notification email
  7. Course funnel email
  8. Webinar funnel email
  9. Ebook funnel email
  10. Live event email
  11. Live session email
  12. Business welcome email
  13. Sale proposal email
  14. Send email to user
  15. Send email to team
  16. Send account invite to user email
  17. Send identity and access email
  18. Contact reply email
  19. Change email
  20. Subscription purchased successful email
  21. Purchase successful notification to admin email
  22. Purchase successful notification to user email
  23. Monthly GST generated notification email
  24. Webhook data error email
  25. Data export email
  26. Mobile app rejection notification email
  27. Bulk user import successful email
  28. Bundle subscription cancelled email
  29. Bundle autopay failure email
  30. Bundle autopay reminder email
  31. Referral payout requested email
  32. Test email
These cover transactional, security, onboarding, event reminders, and sales funnel communications.
Important Considerations
Email campaign data updates every 2 hours
  1. All platform-triggered emails, including funnel and transactional ones, are reportable
  2. Use filters wisely to focus on relevant campaigns and avoid data overload
  3. Test Emails help you preview delivery before running live campaigns
  4. Understanding user behavior via open and click metrics helps optimize your communication strategy

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